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Blowing Dirt

Goodshirt , Music Video – 2001

from the album Good (2001)

Goodshirt's attention-grabbing promos were typified by high concepts rendered with low-budget No 8 wire smarts — often with game participation from the band members. This mind-bending creation by director (and ex-Supergroover) Joe Lonie is no exception: a Mazda 929 (or an Austin 1300, if you watch the video's other version) is re-deconstructed, before leaving in a cloud of smoke, loaded with frog men. Lead singer Rodney Fisher gives the standout performance. He had to sing every lyric backwards to achieve the desired time-warping end result. 

I was a smoker back then, and as writer, director and producer on 30 or so of my early videos, I would get very nervous. Probably about 100 times on that shoot I went to light up a cigarette, and then remembered that I was standing in oil, mud and petrol.
– Director Joe Lonie

Key Cast & Crew

Acknowledgements

Made with funding from NZ On Air

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